Highlight National Cancer Prevention Month, February, 2025. Read What is you get the call? As advisors, we focus on growth and investment strategies, but are we preparing clients for the unexpected? Income protection isn’t just a policy—it’s a lifeline. Whether due to illness, injury, or unforeseen circumstances, ensuring clients can maintain their lifestyle is critical. Proactively discussing income protection strengthens client relationships and reinforces your role as a trusted advisor.